Greetings and thank you for checking out my collection of work in this space. I'm a proud Korean-American, fascinated by our shared humanity and the things that motivate us. Improving the world around me and being able to find humor in life are both everyday life goals of mine.

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I've been a professional in the visual communications game for almost two decades. I'm inspired by design that can tell a story, experiences that are meaningful and strategies that authentically connect brands to their users. Lately, I've been focused on mastering the art of storytelling in compelling ways across integrated campaigns.

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Outside of my professional life as a creative, I'm an appreciator of Scotch, a HUGE fan of 90s R&B, I am a boxing enthusiast, wannabe vlogger and a vehement supporter of cancer research. Lasagna is my Kryptonite.

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I'm based in New York City.

Reach me at joe@thejosephyoo.com.